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Saturday, December 26, 2009

Finding Correct Format With Your Sample Business Plans

By Sebastian Taylor

First impressions are very important when it comes to business proposals. One way to get started properly is to use a sample business proposal, but what if your results are not as easy on the eyes as you'd like? Your proposal is your one shot at a professional appearance with the reader, so keeping standard formatting guidelines in mind as you write is a must.

One simple step that is forgotten all too often is simple formatting. The following tips are suggested for good reasons. Your proposal is your gateway into the client's wallet, so make sure it's readable and that it communicates as well as you can positively make it using as few words as possible. Clarity is vital here, as is presenting that ever elusive professional image.

More White Space, Easier To Read

Different ideas should be separated with bold headers that emphasize the key points from each few paragraphs. Always use margins from the beginning of your proposal all the way to the end. A margin of .5" to 1" should be fine. Only use fonts that do not distract from the text itself. For this reason, I use a 12 point Times New Roman or Courier New. Doing this will create plenty of white space in your proposal.

And what's so great about white space? Well, it will improve your proposal for two big reasons. First, the text will breathe a bit more and won't be as stuffy, or look as complicated to read. Second, your client might want to leave comments or make notes as he or she reads, the results of which will give you plenty of great feedback to take into consideration when you make a second offer. Change your future proposals if need be.

Colors And Graphics Enhance Your Message

The idea behind your proposal is to communicate as effectively and attractively as possible. Pitch your products and services in a way that makes their decision a no brainer and you'll score contracts more often than not. Emphasize your proposal text with attention getting color schemes and relevant graphics such as charts and graphs.

You have to stand out from other companies or your proposal won't even be read. Most proposals are dry writing at best, so anything you can do to brighten yours and space out the text in an aesthetically pleasing way will be much appreciated.

Take Care Of Your Front Matter

Any text at the beginning of your sample business proposal that organizes your materials is called "front matter." Whether it's a table of contents, a list, price sheets, diagrams - whatever it is, be sure to make it look good and easy to read. If it's helpful for the customer to have on hand to cross reference during their reading, put it into your proposal.

Put it all in a professional three ring binder. Throw in some appendices covering any supplemental knowledge that would help your customer make his or her decision.

Final Thoughts: Business Proposal Formatting A Must

Sample business proposals are helpful, but at the end of the day your results will be determined by how hard you're willing to work to get the accounts you want.

Use white space to your advantage and spice up dull patches of text with attractive colors and relevant graphics. By following these hints, you can make your sample business proposal far easier to read. The better it looks, the easier it will be for your document to be read, as well. - 23212

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